Because the retail industry is being so disrupted by new technology, Target Corp. wanted to get out front of the game by partnering with Colorado-based Techstars, forming Techstars Retail Accelerator. The managing director of the Accelerator, Ryan Broshar, says the first step of the project was to explore 3,000 startups from around the world. About 600 companies applied and ten were chosen for the intensive three-month program. Cyndy Brucato of Greater MSP Business recently talked with Broshar, who says Minnesota’s strong tech community was a big reason for centering the project in Minneapolis.
With a projection of 2.5 billion smartphone users in 2019, it’s becoming increasingly clear: Mobile is the way of the future. And considering that millennials and Gen Z are passionate about creating impact, it’s only fitting that someone would utilize this technology to do good.